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NICK Nick Schulz is the Editor of Tech Central Station and has worked in media circles and the ideas industry as a writer, editor, television producer and policy analyst. His writings have appeared in The Wall Street Journal, The Los Angeles Times, The Washington Post, Slate, The National Post of Canada, The Baltimore Sun, Investor's Business Daily, The Washington Times, National Review, Reason, Policy Review, and several other publications. He is also, it should be said, a rabid sports fan whose fandom is inversely proportional to his overall athletic ability.
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July 10, 2005

Fashion and Tech

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Posted by Nick

The same issues that architects wrestle with -- should form follow function and all that -- are at issue with technology and sports gear:

"A lot of the sports brands are pushing trainers forward with technology, but if they're so function-led, they can be ugly. We don't want companies to overlook fashion. You don't want new technology in a really ugly-looking space..."

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